Craig Misrach - Fortech Investments

Industry: Healthcare, Homecare
Location: San Diego, California
Website: myuplyft.com

Short description

UpLyft™ is the first seated self-transfer system from bed to wheelchair for people with limited mobility. UpLyft™ replaces slings, body boards, and other inferior “lift to stand” mechanisms that require nursing assistance and physical force to transfer individuals with mobility challenges.

CEO

Craig Misrach – The president of UpLyft, he joined the organization in 2018 to help spearhead the company’s product launch and commercialization efforts. He has experience in the medical field, as well as in investing, private equity and acquisition working in various management positions.

About the Deal

“We chose to invest in UpLyft primarily because we were impressed by their product and the degree of innovation they managed to bring into this field. It is a product that has a visible impact on the quality of life of people and on the improvement of conditions in medical institutions. We are also attentive and active in this niche of home care services since last year, we invested in another startup that innovates the medical field; we will seek to take full advantage of the synergy that the startup creates in the portfolio with the activity that Fortech carries out,”